Four Alternative Ways to Find Your New Employer.
Getting the advantage when looking for a job can sometimes be more about doing something differently; about getting outside of the box in your thinking. This can be especially true when identifying and approaching potential employers. Finding an alternative way of identifying which companies might be hiring before other people do could just be enough to give you the edge and see you get hired before other people even realise there's a job available.
1. Approaching companies directly. While this may sound like it's not an alternative method, you'd be surprised how many people never do this nowadays. Approaching companies through agents or through anonymous online submission sites and systems has very much become the norm as recruiters, hiring managers and applicants alike, look to insulate themselves from direct contact with each other. Even if you have found the role on a job website, a little bit of research and time can sometimes throw up the information you need to find the hiring manager and make that all-important direct contact. Look at the job advert and see what clues are there. Is the hiring company's name included? Can you work it out from the job role and location information? If so, get onto the company's website and look for the role there. There might be more contact information available. Do an internet search for the same role title and see what comes up. Sometimes you'll find the same ad in different places with more or less information. Remember, the least thing you need is the company name and location. If you get this, you can move to the telephone and make that vital direct contact.
2. Using a professional network on LinkedIn. If you are seriously job hunting, you will already be using your own professional and personal networks to find opportunities. LinkedIn is a great tool to help with this. If you are not already a member, join up and start to link up to current colleagues, ex-colleagues and acquaintances that you've met through work over the last few years. One of the most powerful features of LinkedIn is its ability to give you visibility of literally thousands of second and third level connections, even if you only have a few dozen direct connections of your own.
Start searching on LinkedIn for people in your target sectors or locations and see who you can find at the particular location you're targeting or in the same field as the job you're looking at. This will give you some more information about the company and what types of work are carried out at different locations.
Make sure you're connected to a few recruitment professionals as well. Recruiters have long since grasped the potential of LinkedIn to give them visibility of potential candidates and work sectors. Most professional recruiters will also have several hundred connections, giving you an even wider view and a better chance of finding the person or company you want to make contact with.
Make particular use of the 'people you may know' section as this is a list of people that LinkedIn throws up based on your existing connections, current and previous employers and your expertise. This makes this list particularly valuable as it only includes people you are not linked to but with whom you may share industry experience or skills. Any one of these people could be the doorway to your next employer.
3. Use any professional associations or memberships you may have. Professional associations and institutions are powerful tools for the job hunter. In general, any association you will be a member of will be populated by other people with similar experience, skills and qualifications to you. They will therefore, naturally, be employed by companies who may be looking for people like you. Make contact with people you know to be well placed in the association and let them know that you are looking for work and see what they recommend.
Some companies take professional membership and accreditation very seriously and will play an active and visible role within some associations. Look for these companies and see who you can make direct contact with to find out about employment opportunities.
4. Keep up to date with the business pages. Spending time reading the business pages can pay dividends, even if it does seem more than a little boring. Most companies that land large contracts and embark on big expansions, like to tell the world all about it and to trumpet their success. Their good news could also be your good news. Look for companies that are on the up and up, or are embarking on new projects. A little investigation should give you some local contact details for the company, allowing you to call up and ask for their recruitment or human resources team. If the company is in the middle of a recruitment drive to resource their new projects, your contact will generally be welcomed and they'll be glad to receive your resume or CV.
Trade magazines or association publications are particularly useful for this kind of research. They will be much more focused on the industry you're looking at and they will also give plenty of quotes from individuals in important positions in the company. These people will generally be named and that gives you someone to try and make contact with.
Pay close attention to the promotions pages too. This will give you names and job titles of those people moving up in your industry and will highlight companies to you that you may not have considered.
In the modern world of employment, the best opportunities go to those who make their own opportunities. Complementing the traditional methods of finding jobs with alternative methods of identifying companies you could work with will undoubtedly give you the edge over those job seekers who are not thinking outside of the box.
Article Added: 21/03/2014
Posted By: Paul Docherty